But by early '69, Screw
was so successful on the newsstands, it made Myron Fass irrelevant, driving his
whole dreck factory, and others like it, to the very bottom of the newsstand.
The sexual revolution was exploding. We embraced a huge market no one knew
existed. What was missing from Playboy centerfolds, sexploitation films,
automobile and cigarette ads with sex was simple honesty. We soon had imitators
on the stands. Screw was not an evolution of men's mags, but a counter-reaction
to them, especially the "acceptable" sadomasochistic tabloids. No one
was mutilated or beaten in Screw. Screw was part of the underground hippie
counterculture emanating from the East Village, a few blocks below our office.
Sally Eaton, from the cast of Hair, wrote in Screw, "I think fucking is
the friendliest thing two people can do. . . . America is such a deodorized
country that we have to surround something as simple as fucking with
romance."
No comments:
Post a Comment